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8 posts
  • Company News

Backtracks Announces Sponsorship of SXSW 2022 Podcasting Stage

AUSTIN, TX—March 1, 2022 – Backtracks, the technology infrastructure platform for end-to-end podcast management, advertising and data analytics,…
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  • Advertising
  • Company News
  • For Podcast Publishers
  • Podcast Advertising
  • Podcast Marketing

Backtracks Expands Innovative Offerings – Launches Dynamic Client-side Ad Insertion Capabilities for Podcasts and Audio

Advanced audio feature developed for growing podcast industry will increase optionality for publishers to load ads from any…
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  • Advertising
  • Company News
  • For Podcast Publishers
  • Podcast Advertising
  • Podcast Marketing

Backtracks Adds Sales and Marketing Attribution to Arsenal of Podcast and Audio Solutions

AUSTIN, TX — November 17, 2021 – Backtracks, the technology infrastructure platform for end-to-end podcast management, advertising and…
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  • Company News
  • Data
  • For Podcast Publishers
  • Podcast Analytics
  • Podcast Marketing

Backtracks Announces AI-Based Traffic Surge for Podcast Publishers

Backtracks latest technology alerts audio publishers of popular content allowing them to see optimized results in future podcast…
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  • Company News
  • Podcast Advertising
  • Podcast Analytics
  • Podcast Marketing

Backtracks Podcast Analytics and Advertising Measurement Certified by IAB (Interactive Advertising Bureau)

AUSTIN, TX — August 31, 2021 – Backtracks, the technology infrastructure platform for end-to-end podcast management, advertising and…
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  • Company News
  • Podcast Advertising
  • Podcast Analytics
  • Podcast Marketing

Backtracks Releases New Integration with Google for Podcast Audience and Engagement Data

Backtracks’ integration with Google Data Studio allows podcast publishers, advertisers and agencies to report on real-time and historical…
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Backtracks | Podcast analytics and advertising
  • Company News

Backtracks Announces $2.1 Million USD Funding Round

Pioneer of podcast analytics to fund continued product innovation and go-to-market programs AUSTIN, TX – May 30, 2019…
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  • Company News

Backtracks Newsletter — March 15, 2018

If you’re reading this on a web page or on Backtracks’ blog, you should subscribe to the newsletter…
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