Backtracks Announces AI-Based Traffic Surge for Podcast Publishers
Backtracks latest technology alerts audio publishers of popular content allowing them to see optimized results in future podcast…
Backtracks Podcast Analytics and Advertising Measurement Certified by IAB (Interactive Advertising Bureau)
AUSTIN, TX — August 31, 2021 – Backtracks, the technology infrastructure platform for end-to-end podcast management, advertising and…
Backtracks Releases New Integration with Google for Podcast Audience and Engagement Data
Backtracks’ integration with Google Data Studio allows podcast publishers, advertisers and agencies to report on real-time and historical…
Backtracks Releases New Suite of Accessibility Features for Podcast Player
The leading podcast technology company partners with digital inclusion experts at Fable to create optimal audio experiences that…
Backtracks Unveils the Next Generation of Audio Content Consumption with the Backtracks Floating Player – For Longform Uninterrupted User Experience
Onsite and offsite floating modes deliver a seamless, uninterrupted user experience from the leader in podcast infrastructure, advertising…
Marketing Attribution: What it Is and Why Does it Matter?
In the ever-growing world of digital marketing, new trends are constantly emerging. There’s always new ways to track…
Amplifying Voices in Education: Homeschooling Podcasts
With so many schools nationwide making the switch to virtual at-home learning for the upcoming fall semester, it’s…
Amplifying Queer Voices in Podcasts: Trans Voices
As the fight for equality for transgender people coincides with a disturbingly steady rise in hate crimes against…
What are the Best Business Models for Podcasts?
Podcaster Tim Ferriss (host of The Tim Ferriss Show) embarked on a bold experiment. He wanted to build a…
How to Get Audio and Podcast SEO
The acronym SEO stands for search engine optimization. Many podcasters focus more on creating amazing podcast content for…